Astura is the representation of the emotional connection of the environment with the Vensalud Group. This brand was designed with the aim of giving visibility to each element that represents Asturias, where the main objective is to establish a visual entity from which a strategic connection can be made and allow us to create a brand with sense and territorial belonging.
Astura | Vensalud Group
Essence of Asturias, a library for the senses.
A library of sensations to connect with our true essence and live in harmony with the environment.
The purpose of Astura is to create a community through 12 moments that link us directly with our land and roots by transforming how we consume and live. By betting on conscious consumption and promoting a new movement.
Here and now Vensalud!
Brand development
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