A brand with a dynamic and fluid development is proposed. This allows us to compose dynamic messages that follow a graphic structure.
12 Months, 12 Cares | Ibáñez Pharmacy
Health and well-being
![brandcelona_12cuidados_1 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_1.jpg)
12 Months, 12 Cares
We want to take assistance and pharmaceutical advice to its maximum expression…Through this campaign, Ibáñez Farmacia started a movement that would last 1 year, in which, we present a monthly theme with various products and services specialised in the daily life of its users.
The campaign is built on the basis of an omnichannel strategy, all formats and channels in which Ibáñez Farmacia is present, were intervened with the content of 12 months, 12 cares. This allows us to generate a much wider community, with constant communication.
![brandcelona_12cuidados_1 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_1-1.jpg)
Brand development
![brandcelona_12cuidados_5 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_5.jpg)
![brandcelona_12cuidados_4 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_4.jpg)
View video
![brandcelona_12cuidados_6 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_6.jpg)
![brandcelona_12cuidados_7 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_7.jpg)
![brandcelona_12cuidados_8 brandcelona_12cuidados](https://yellowweare.com/wp-content/uploads/2022/10/brandcelona_12cuidados_8-scaled.jpg)